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Listing guidelines.

Listing guidelines

The rules, and the terms, on one page.

What can be listed, what evidence we ask for, and what you agree to by listing. These guidelines are the terms of listing: a founder who has read them has read what they are agreeing to, and there is no second document hiding anything else.

checks, on everyone
10
fees or commission
0
paid placements
0

Read them once

Six short sections, and the terms at the end.

Link to any rule

Every section has its own address to send.

Same for everyone

No startup gets a different set of rules.

Who can list

Four conditions, for everyone.

The standard of evidence

Checkable without taking our word.

A claim is verified when a reader can check it without taking anyone's word for it. In practice that means:

  1. 1. Customers

    A case study on the customer's own site, their logo on their own pages, or press. A logo on your site is not a source.

  2. 2. Funding

    Press, a registry filing, or the investor's own portfolio page. Amounts are recorded as bands, never exact figures.

  3. 3. Certifications

    A link to the issuer or to the letter. A badge image is not a certification.

  4. 4. Metrics

    Published method and date. We will show the number as your claim either way, because we do not verify quality, but a stated method is the difference between a figure a reader can weigh and one they cannot.

Anything we cannot source is marked Unverified and stays on the profile. We do not delete a claim for being unverified, and being unverified is not an accusation.

Prohibited content

What we will not publish.

Whatever the evidence, and whoever asks.

  • Claims known to be false, or repeated after we have shown they are wrong.

  • Someone else's trademark, branding or copy presented as yours.

  • Naming customers, partners or investors who have not agreed to be named.

  • Products whose purpose is to deceive, surveil without consent, or generate intimate images of real people without their consent.

  • Anything unlawful where the company is registered or where the product is sold.

What gets a profile removed

Four reasons, always said.

  1. 1. At the startup's request

    The startup asks us to remove it.

  2. 2. An unverified claim, not corrected

    A claim could not be verified and was not corrected after we gave notice.

  3. 3. The product is gone

    The product is defunct, or the company has wound up.

  4. 4. The law requires it

    A valid legal request.

A removed profile returns a "gone" response and one line saying which of those it was. We do not leave a removal unexplained, and we do not pretend the page never existed.

Corrections

Anyone may report a profile.

Anyone may report a profile: founders, customers, competitors, readers. Tell us what is wrong and, where you can, link something showing it. We look at every report, and where you leave an address we tell you what came of it.

If a report is about your own profile, we will always give you notice and a chance to answer before we change or remove anything we checked.

What you agree to

The terms of listing.

Submitting a profile is agreement to these.

1. Accuracy is yours

By submitting a profile you warrant that what it says is true and that you have the right to say it, including the right to name anyone named in it.

2. Licence to display

You grant iBrothers Group a non-exclusive, royalty-free licence to display your name, logo and the profile's content on this register and in links to it. You keep ownership of all of it. A profile we added ourselves uses no logo until the startup claims it and supplies one.

3. No endorsement

A listing is not an endorsement, a recommendation, a rating or investment advice. A passed check means a named person verified one stated fact on one date, and nothing more.

4. Nothing is bought or sold

Listing is free. We take no fee, no commission and no payment for placement, and there is no order on the register that money can change.

5. Right to remove

We may decline or remove any profile under the rules above, and will say which rule it was.

6. Limitation of liability

The register is published in good faith and without warranty. Decisions you take on the strength of it are yours. Our general terms and the governing law are on the group's terms page and apply here in full.

7. Your data

What we collect from submitters and reporters, and how long we keep it, is in the privacy policy. Nothing collected here is shared with the group's ventures.

Ready when you are

List your startup.

Free, and checked the same way as everyone else. Expect a decision within ten working days. There is nothing to pay, and no way to pay to go faster.

Free, now and later

Join the marketplace.

A few details and a confirmed email is all it takes to start. You write your profile afterwards, and nothing is public until our team has reviewed it.

I am joining as *

Already have one? Sign in

What happens next

  1. 1 Confirm your email from the link we send.
  2. 2 Write your profile: the product, the founders, the AI, and what you claim.
  3. 3 We run the same ten checks on everyone.
  4. 4 Once approved, it goes live.

What this costs

Nothing, now or later, on either side: no listing fee, no commission, no paid placement, and no charge to contact a startup.